Writing CHI - Wednesday, October 14, 2009 7:13 - 0 Comments

Senior Content Strategist (Chicago, IL)

Razorfish is one of the largest interactive agencies in the world and currently has more than 2,000 employees in 20 offices in seven countries (Australia, China, France, Germany, Japan, the United Kingdom and the United States) focusing exclusively on digital marketing and technology. Each office is filled with opportunities for people who want to invent the digital future.

General responsibilities include:

• High level of collaboration with multiple content strategists, IAs, designers, etc.
• Ongoing collaboration with copywriters/content creators
• Analyze client/project messaging needs and develop relevant content strategy
• Develop content strategy for complex informational interfaces (transactional websites, intranets, knowledge management systems, etc.)
• Evaluate existing content and recommend options for sourcing new content
• Analyze and document detailed online interfaces with an eye to optimizing user experience
• Create taxonomies and metadata frameworks for grouping and tagging content
• Create and maintain complex sets of content documentation
• Ensure content management systems meet publishing requirements

Typical deliverables include:

• Content audits – inventory and evaluate existing content
• Gap analysis – identify new content needs based on wireframes and comps
• Interface content matrices – capture, optimize, and prioritize for implementation releases all aspects of online interfaces (including error messaging, query structure, and conditional states)
• Content POV documents